Posted by Daisy Whitney
on Sep 28, 2012 in Archives
| 0 comments
Is there any question that Netflix is changing consumer video habits? For doubters, consider this — the number of consumers who watch Internet video primarily on their TVs has risen to 45% from 33% a year ago, according to market research firm NPD Group. Concurrently, the number of video viewers who turn to the PC as the main screen for streaming video dropped from 48% to 31% over the last year.
The embattled — but very definitely still-standing — Netflix has become the centerpiece service for watching TV on your own schedule on the TV set. The study...